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Debug December
Illustrator, Figma
At Sentry our engineering and creative team wanted to create the ultimate advent calendar- a 25 challenge coding puzzle that unlocked free swag along the way. With this project my illustrator, copywriter and I pitched several themes revolving a Yeti and their journey through the holidays. Some considerations we made were how to keep the theme within the spirit of gift giving and winter time without alienating any group from their cultures or beliefs.
I specifically worked with our engineers to rework and create a navigation bar, leaderboard experience as well as other modules on the site.
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Logo, visual indentity, promotional assets, ui, background and text were some of many contributions to this project I had.
Our talented illustrator Jason Levansque illustrated the Yeti, mountain and lights and our senior copywriter Maddie Ritchie helped weave the narrative together.
Promotional Ads Campaign
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